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Ooma’s Guide to Running Your Business From Your Mobile Device

Americans will take more than 488 million business trips this year. Thanks to new technologies that enhance digital interconnectedness, it’s easier than ever before to run your business from your mobile device.

Whether you’re working from an airport lounge or while driving between sales locations, we know how important it is to stay on top of workflows. The infographic below walks you through the best practices for running your business from the road.


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Digital Storage in the Cloud

Cloud storage has grown significantly in the past five years, replacing individual hard drives and internal company servers. By storing files in the cloud, you can access them from any location using your Internet connection. Additionally, using cloud storage is a way to outsource automatic data backup systems to your cloud phone system provider.

The number of people using the top cloud service companies has grown significantly in the past five years. For example, Dropbox grew its user base by 1,000% in five years. Microsoft OneDrive and Google Drive both doubled their user counts in just one year.

Users of Cloud Storage


  • 2011: 50 million
  • Nov. 2012: 100 million
  • Nov. 2013: 200 million
  • June 2015: 400 million
  • March 2016: 500 million

Google Drive

  • Nov. 2013: 120 million
  • June 2014: 190 million
  • Oct. 2014: 240 million

Microsoft OneDrive

  • Nov. 2014: 250 million
  • Oct. 2015: 500 million

Staying in Touch

Email is critical to business success. As the number of daily emails sent or received continues to grow, it is predicted that they will exceed 120 billion this year — that’s about 329 million each day.

Business Emails Sent or Received Per Day

  • 2013: 100.5 billion
  • 2014: 108.8 billion
  • 2015: 112.5 billion
  • 2016: 116.4 billion
  • 2017: 120.4 billion (predicted)
  • 2018: 124.5 billion (predicted)
  • 2019: 128.8 billion (predicted)

However, large companies are increasingly integrating enterprise phone messaging solutions for the workplace so as to reduce email overload. For example, the chat provider Slack has seen rapid growth, increasing its user base by 19-fold in two years and reporting 2.7 million daily active users in April 2016.

Percent of Communications That Are Text Message or Chat

  • 2014: 29%
  • 2015: 31%
  • 2016: 35%

Good Communication Is Good for Business

Jeb Blount, the CEO of Sales Gravy, said he only uses email to support his sales calls. Blount believes a phone call is a more powerful way of communicating. “Sales is all about transferring emotions,” he says. “When your confidence and enthusiasm carry through your voice, people are more likely to talk to you.”

Joe Huff, co-founder of LSTN Headphones, agrees: “Even [after] just a 15-minute story about what we do and why, they say, ‘Wow, I read everything on your website, but to hear you tell it, there’s a huge difference.’ Because we have a passion-based business, it’s really important for us to get that across.”

Tools like the Small Business Phone System have been developed to keep business travelers connected to their desk phones even while traveling. When making or receiving calls with the app, your work number will show to the caller even when you’re using your personal cell phone. This keeps a consistent and professional presentation for clients, customers, and coworkers, with no explanations or voicemail messages to call your personal line. Additionally, you’ll never miss a voicemail, and you can easily transfer calls to a coworker’s extension.

Good Wi-Fi Access Is Key

We all know that a fast and reliable Wi-Fi connection is critical for digital connectivity and file transfers without using up all your cellular data. Even in the movie “Dr. Strange,” when the main character is traveling, he is given a piece of paper with a single word. Strange asks: “What is this, my mantra?” Mordo responds, “It’s the Wi-Fi password. We’re not savages.”

Presently there are 189 million Wi-Fi hotspots worldwide, which is an 888% growth since 2013. The trend is shifting towards a larger share of Internet traffic occurring via Wi-Fi or cellular data. In 2016, those two categories amounted to 62% of all Internet traffic, and it’s predicted that they will grow to 73% of all traffic by 2021.

Global Internet Traffic


  • Wi-Fi/Mobile: 62%
  • Wired: 38%


  • Wi-Fi: 52%
  • Mobile: 21%
  • Wired: 27%

If you’re conducting business on the road, a personal Wi-Fi hotspot can help keep you connected while you are on the go.












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Ken Narita

Ken Narita’s marketing career spans two decades helping businesses large and small grow. Whether it’s been advising emerging startups, guiding clients from the agency side, or currently, leading SMB marketing at Ooma, Ken has always taken an empathetic approach to addressing goals, gaps, and opportunities. Previously at TriNet, from 2011 to 2017, he grew and led the revenue marketing team through a period of rapid change and growth where net service revenue consistently grew in a range of 15-20% per year and reached $650 million at the end of his tenure. Ken has led demand generation, field marketing, customer marketing, and marketing operations teams and enjoys the ability to integrate campaigns across all functions to drive results.

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