Ooma Business Blog

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Is it possible to grow your business in a downturn? It depends on where you look. Certainly, there are small businesses that do not make it through difficult times. On the other hand, some companies thrive by finding recession-proof products. If you’re looking for inspiration and ideas to get you through a short-term economic crisis, look at these business options.

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Loyal customers are critical to business success because they tend to be a source of repeat business. According to The Loyalty Report 2018, “Loyalty programs that establish positive emotional connections with Members see 27% more of their Membership increasing their spend with the Brand.” This research tells us that building customer loyalty can lead to more spending.

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Choosing small business accounting software isn’t as much fun as making sales. Yet it is vital if you want to stay organized, minimize your taxes, and pay your bills accurately. When you use accounting software, you will be able to complete your payroll taxes much more quickly. You will also suffer far fewer cash flow surprises.

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Paying quarterly taxes is a special business obligation that makes them different from an employed individual. For most companies, paying quarterly taxes is a challenge at first and quickly becomes a standard routine after a few quarters.

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Faxing isn’t dead—it has just found a new form. Whether your business still has traditional fax machines or not, fax technology still has a role to play in your business.

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Virtual religious services have been around in various forms for years. In 2018, Wired Magazine reported on the founding of a completely “virtual reality” church. That development illustrates how technology can play a role in supporting religious practices. In reality, many religious institutions already own buildings, so switching to a completely virtual model is unlikely.